ABM programs that do more than roll out the red carpet. Use Drift to start meaningful conversations and easily book meetings with high-value prospects.
Almost immediately after enabling ABM for all our reps, Gong landed an on-the-spot meeting with a heavily prospected account because a Drift alert made it possible for a rep to be in the right place at the right time.
VINCE CHAN
Marketing Specialist at Gong
ALWAYS KNOW WHO YOU'RE TALKING TO
Account-based marketing only works if you fully understand the person on the other end. Engage target accounts in real-time personalized conversations with insights that reveal who is on your website, where they came from, and what pages they’re on.
GET THE RIGHT PEOPLE TO THE RIGHT PLACE
Drift’s flexible and customizable routing lets you configure who should receive certain conversations. It can be set up to look at custom conditions, Salesforce owner, and Drift account owner — making it ideal for ABM.
NEVER MISS OUT ON YOUR VIPs
Start human-to-human conversations with in real time with live chat. Instantly notify your sales team when a target account is on the website, so they can engage right away. AI-powered insights also allow you to qualify leads as soon as they land on your website.
SEE WHY OUR CUSTOMERS LOVE DRIFT
Drift customers are changing the future of business buying, one conversation at a time.
